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PURE WHITE TONER Hair Color Attitude

PURE WHITE TONER Hair Color Attitude

Regular price €11,99 EUR
Regular price Sale price €11,99 EUR
Unit price €88,81  per  l
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PURE WHITE TONER Hair Color Attitude

General information about PURE WHITE TONER hair dye Attitude

Pure is a white toner that was developed to remove the yellow tint from bleached hair. The blue and violet color pigments neutralize the yellow and help to achieve a cool blonde tone. White toner is also particularly helpful for achieving a good base tone if you want to continue coloring with pastel shades. With this color, a slight blue tint may be visible at first, but this will wash out with the next few washes.

  • to neutralize yellow tones in bleached hair
  • PURE WHITE TONER by Attitude
  • nourishing (contains conditioner)
  • moisturizing
  • without animal testing
  • vegan
  • 135ml

You can find more Attitude products HERE!

    Ingredients: Aqua, Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate, Ceteareth-20, Styrene/VP Copolymer, Phenoxyethanol, Citric Acid, Methylparaben, Ethylparaben, Butylparaben, Propylparaben, Sorbic Acid

    Please read the following instructions carefully before coloring your hair:

    1. Use rubber or latex gloves.
    2. If necessary, bleach your hair and follow the instructions on the package. If you use a hair bleaching product, please do not use the included conditioner or any other after-bleaching product!
    3. Apply the color to your hair. To ensure even distribution, use a comb or a special hair coloring brush. Then massage the color in with your fingertips and leave for 60 minutes. Rinse your hair thoroughly with cold water until the water runs clear.


    The color intensity varies on different hair types, depending on how long the product has been in effect or the condition of the hair structure. Since every hair is different, we cannot guarantee the result of your hair coloring because we do not know how your hair will react to the hair color - so please do not forget to do the streak test!

    Light tones such as white or pastel colors can only be achieved on bleached hair.

    Different pigments wash out with varying degrees of ease or difficulty.

    Hot water, daily hair washing, long baths and “aggressive” shampoos (for example anti-dandruff shampoos) cause the color to wash out quickly and fade! For long-lasting, intense colors, we recommend using color protection shampoos!

    Our color tests were all carried out on synthetic hair and may therefore look different than on real hair. Different screens can also display colors differently.

    Please note that hair dyes can rub off on skin, clothing, towels and bathrooms. Therefore, please cover and protect everything that is not to be dyed (including skin!). This also applies to wet hair, even if it is not freshly dyed!

    If you have any questions, please contact us in the shop – we are happy to help!

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