Attitude Hairdye Semi-permanent hair dye Pure

Please read the following instructions carefully before coloring your hair:

Hair coloring instructions:

1. Use rubber/latex gloves. Cream the skin areas around the hair to be tinted. Cover plastics in sanitary areas. e.g. cling film.
2. If necessary, bleach your hair and follow the instructions on the package. We offer you 3%, 6%, 9% and 12% bleaching sets . If you use a hair bleaching product, please DO NOT use the included conditioner or any other included post-bleaching care product!
3. Rinse hair with clean water. We also recommend using a deep cleansing shampoo before toning (e.g. Directions Total Cleanse Shampoo ). Residues of hairspray, hair care products and silicone-containing treatments/conditioners etc. can have a negative impact on the final result and lead to irregularities.
4. Apply color to hair. To achieve even distribution, use a comb or a special hair dye brush, then massage the dye in with your fingertips and leave on for 15 to 60 minutes. For a stronger color effect, repeat the application and/or leave it on for longer.
5. Wash the color out overhead. Rinse your hair carefully until the water runs clear. Finish the rinsing process with cold water and then it is best to use a post-treatment, treatment for colored hair or a conditioner .
6. DO NOT use alcohol-based care products such as hairspray or silicone-containing care products (conditioners, treatments, etc.) BEFORE tinting, otherwise the end result may become patchy and the color intensity may be affected.
7. Do a strand test on an inconspicuous area BEFORE and find out how Attitude Holland colors affect your hair before you start the complete tinting process.

General information about hair colors:

The result always depends on the condition the hair was in before dyeing!

Hot water, daily hair washing, long baths, visits to the swimming pool and “aggressive” shampoos (for example anti-dandruff shampoos) ensure that the color is quickly washed out and fades!

To ensure that the desired hair color is achieved, we strongly recommend a highlight test before tinting - please do so in an inconspicuous area!

In order to achieve such an intensive result as in the example pictures, the hair should always be bleached before dyeing.

Light shades such as silver or pastel colors can only be achieved on bleached, white-blond hair!

The lighter the hair is, the more intense the color result will be.

None of our hair colors are hair damaging and they do not contain ammonia.

Different pigments wash out with different ease or difficulty; some darker colors can still be seen in the hair even after several weeks! Light shades/pastel colors can be completely washed out after just a few washes and need to be re-toned more often!

All of our color tests were done on synthetic hair and may therefore look different than on real hair. The manufacturer always assumes an even light blonde/white blonde as the base before tinting. Different computer screens may also display colors differently.

The color intensity varies on different hair types, depending on how long the product has been on and what condition the hair structure is in, etc. For a stronger color effect, the tint should be repeated and/or left on for longer! Since EVERY hair is different, we cannot guarantee the result of your hair coloring because we don't know how your hair reacts to the hair color - so please don't forget the strand test!

Please note that our colors can rub off on skin, clothing, towels and bathrooms, so please cover/protect EVERYTHING that should not be colored (including the skin - for example with the help of Vaseline). This also applies to wet hair, even if it hasn't been freshly dyed!
We are not responsible for any discoloration or damaged clothing/items.

You can find more products from Attitude HERE!